Research and analytical projects based on the know-how and latest technologies of the Blue Fox Company.
- Global benchmarking
Inspiring examples from Poland and abroad and the lessons we can learn from them for our place
- Neurocheck for places
Analysis of place experience using EEG brain wave testing. Creating maps of emotions experienced by residents and tourists when coming into contact with a given place.
- Experience analysis and design
Identification and description of a contact with the brand. Identifying the key moments, which determine the assessment of an experience, the so-called moments of truth.Analysis of the paths of a resident or tourist.
- Analysis of the cultural image of the place
A study of texts of culture, semiotic and semantic analyses, genius loci analysis, marketing communication analysis